Skip to content
AI visibility · measured every Monday

Do AIs cite you?

Hypervisible asks ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode the questions your buyers actually ask. It reads every answer and shows whether you are cited, who is cited instead, in what tone, and which pages earned it.

Free scan, no card · results in under two minutes

ChatGPTGeminiPerplexityGoogle AI OverviewsGoogle AI Mode

NikeReading 8 · Mon. Sep. 28

Summary

Weighted citation rate

49%+4 pts

since reading 7

  • ChatGPT45%
  • AI Overviews24%
  • Gemini58%
  • AI Mode59%
  • Perplexity59%
  1. 1Nike33%
  2. 2Adidas27%
  3. 3Puma17%

Cited page · nike.com

/a/best-running-shoes-for-beginners

cited 10 times

A real question, asked on all five surfaces

“what are the top 10 sportswear brands?”

Nike's presence on this question, surface by surface
ChatGPTOverviewsGeminiModePerplexityCited
11114/5

Measured demand 1,379Nike · United States

Example · Nike · United States · reading of September 28, 2026

The film

The Monday reading, in 30 seconds

Every Monday, AI answers change. Hypervisible asks the same questions on the same five surfaces, then shows your citation rate, the change in points and the page that made the difference.

Method

A weekly reading, not a feed

AI answers shift from one hour to the next. Hypervisible doesn't watch them around the clock: it takes a reading every Monday, on the same questions and the same surfaces, and measures the change.

Every Monday, the same cohortExample · Nike · weighted citation rate
  1. 24%Mon. Aug. 10Reading 1
  2. 29%Mon. Aug. 17Reading 2
  3. 31%Mon. Aug. 24Reading 3
  4. 33%Mon. Aug. 31Reading 4
  5. 39%Mon. Sep. 7Reading 5
  6. 41%Mon. Sep. 14Reading 6
  7. 45%Mon. Sep. 21Reading 7
  8. 49%Mon. Sep. 28Reading 8
  9. nextMon. Oct. 5Reading 9
  1. 01

    Your brand

    Type your brand or domain. Hypervisible works out your category, products and competitors; you fix whatever needs fixing.

  2. 02

    Questions with real demand

    A question only enters the panel if its demand is measured: prompts sent to AIs, searches on Google. Each one carries the weight of its demand.

  3. 03

    Five surfaces, read in full

    ChatGPT, Gemini and Perplexity with web search on; Google AI Overviews and AI Mode on live results. Every answer is stored whole, with its sources.

  4. 04

    Weighted numbers, every Monday

    Demand-weighted citation rate and share of voice, reputation, cited sources. Same cohort every week, change in points, and a short film of each reading.

What you see

Five screens, every number traceable

Every figure links back to the answers behind it. Reread what the AI wrote, your brand highlighted, and the pages it opened to write it.

Summary

Where you stand, on one page

Weighted citation rate, presence surface by surface, share of voice against your competitors, and what changed since last Monday.

  • Weighted and raw rates, side by side
  • Change in points on an identical cohort
  • Cited first, average rank, sentiment
Questions

What your buyers really ask

Every question ranked by measured demand. For each one, see which surfaces cite you and at what rank, then open the full answer.

  • AI prompt volume and Google search volume
  • Full answer, brand highlighted, pages cited
  • Filter by surface, intent and presence
Reputation

What AIs say about you

On questions that name you, reviews, comparisons, alternatives: the tone of each mention, the brands suggested instead of you, and the facts AIs state about you.

  • Positive, neutral or negative, mention by mention
  • Alternatives suggested, ranked
  • Stated facts, with the source sentence
  • Confusion with a namesake
Competitors

Who gets cited instead

Each brand's weighted share of voice, its citation rate on every surface, and the questions where a competitor is cited while you are not.

  • Weighted or raw share of voice
  • Brand by surface matrix
  • Lost questions, competitor by competitor
Sources and trend

The pages AIs open, week after week

Cited domains, your own pages that carry the brand, and the sources to win: the pages AIs read when they don't cite you. The trend view plots every reading, change in points.

  • Your cited pages, exact URL
  • Sources to win, with the questions involved
  • Reading-by-reading curve; partial readings flagged and excluded
Summary

Weighted citation rate

49%+4 ptssince reading 7

What changed this week

Compared with reading 7, same cohort.

  • Are there customizable shoe options?Nike now cited · AI Overviews

  • what are the top 3 sportswear brands?Nike now cited · Perplexity

  • What is the warranty on running shoes?Nike now cited · ChatGPT

  • Cited first30%+4 pts
  • Average rank1.1steady
  • nike.com pages20steady
  • Positive tone36%
Questions

Questions ranked by demand

Demand
  • what are the top 10 sportswear brands?

    1,37911114/5
  • what are the top 3 sportswear companies?

    68611114/5
  • Are there customizable shoe options?

    62911114/5
  • What innovations improve athletic performance?

    5400/5
  • what brands were used in the 90s sportswear?

    49011114/5
  • What are the best running shoes for beginners?

    47112114/5
  • What materials are used in training gear?

    3760/5
  • what are the top 3 sportswear brands?

    35611114/5
Reputation

How AIs talk about Nike

36%of mentions are positive, 0 negative.

  • positive 9
  • neutral 16
  • negative 0

Brands cited next to Nike

  1. 1Adidas18 answers
  2. 2Puma11 answers
  3. 3New Balance4 answers
  4. 4Under Armour4 answers
  5. 5Reebok3 answers

“Nike Vomero 18 or Vomero Plus: These shoes are often cited as excellent choices for daily runs and overall comfort for…”

Geminipositive tone
Competitors

Surface by surface

Each brand's citation rate, reading 8.

ChatGPTAI OverviewsGeminiAI ModePerplexity
  • Nike28%20%36%40%36%
  • Adidas28%20%32%36%28%
  • Puma12%8%16%20%16%
  • Under Armour12%4%4%12%4%
  • New Balance4%4%12%12%8%
  • Reebok0%0%4%0%8%
Sources and trend

Sources to win

Domains AIs cite when Nike is absent.

  • adidas.com9 without you
  • rei.com9 without you
  • runrepeat.com8 without you
  • businessinsider.com8 without you
  • reddit.com6 without you

Reading after reading

+25 ptssince reading 1

Example · Nike · reading of September 28, 2026

Surfaces measured

Five surfaces, where your buyers read

Conversational assistants and Google's generated answers, each read the way a user sees it, web search included.

ChatGPT

What we read

The interface answer with web search on: text, brands named, pages cited, product cards.

Gemini

What we read

Google's assistant with web search: text, brands named, sources.

Perplexity

What we read

An answer sourced sentence by sentence: text and the references it opened.

Google AI Overviews

What we read

The AI summary above Google's results. When Google shows none for a question, that is recorded as such.

Google AI Mode

What we read

Google's conversational mode: a written answer and its references.

Example · Nike · United States · September 28, 2026

What AIs answer about Nike

30 questions across five surfaces: 25 buyer questions that don't name the brand, 5 reputation questions.

Nikenike.com · United States

Tracked brand
Weighted citation rate

49%+4 ptssince reading 7

Weighted by demand, answers that name Nike account for 49% of the total. Unweighted, the raw rate is 32%: 40 answers out of 125.

49%
Weighted presence by surface

Where buyers see Nike

  • ChatGPT45%+4 pts
  • AI Overviews24%+8 pts
  • Gemini58%+3 pts
  • AI Mode59%steady
  • Perplexity59%+7 pts
Cited first30%+4 pts of answers read
Average rank1.1steady when Nike is cited
nike.com citations2012 distinct pages opened by AIs
Positive mentions36%No negative mention
Real questions, ranked by demand

What buyers ask

Nike is cited in 40 answers out of 125, or 32%.

QuestionDemandChatGPTOverviewsGeminiModePerplexityCited
what are the top 10 sportswear brands?1,37911114/5
what are the top 3 sportswear companies?68611114/5
Are there customizable shoe options?62911114/5
What innovations improve athletic performance?5400/5
what brands were used in the 90s sportswear?49011114/5
What are the best running shoes for beginners?47112114/5

cited (the disc shows the rank)absent

Questions × surfaces30 × 5150 answers read, complete reading
Weighted share of voice

Who gets cited instead

Nike33%

vs.+6 pts

Adidas27%

  • Nike33%+1 pt
  • Adidas27%+1 pt
  • Puma17%steady
  • Under Armour11%−1 pt
  • New Balance9%−1 pt
  • Reebok4%steady
Cited domains

The pages AIs open

  • nike.com20your site
  • reddit.com186 without you
  • runrepeat.com168 without you
  • adidas.com159 without you
  • rei.com139 without you
  • businessinsider.com108 without you
  • businesschief.com92 without you
  • youtube.com95 without you
nike.com citations

12 nike.com pages in the answers

  1. /a/best-running-shoes-for-beginners×10
  2. /help/a/shoe-warranty×3
  3. /a/how-to-measure-foot-size×3
  4. /a/how-to-clean-shoes×3
  5. /help/a/shoe-warranty/app×2
  6. /Nike-by-you×2
All surfaces · constant cohort

Citation rate, reading after reading

+25 pts since reading 1

0%15%30%45%60%24%29%31%33%39%41%45%49%
  • Weighted citation rate
  • Weighted share of voice
  • Raw rate

Demo built on the September 28, 2026 reading, United States market. A question's demand: monthly AI prompts plus one tenth of monthly Google searches.

Pricing

Start with a scan, then track every Monday

The scan is free. The full report is a one-off payment. A subscription re-runs your questions every week, with no commitment.

Free scan

€0no card

Five buyer questions with measured demand, asked to ChatGPT, Google AI Overviews and Google AI Mode; your citations in Google's AI Overviews; a score out of 100 with its formula shown; a shareable report and its film.

Run the scan

Full report

€19one-off, excl. VAT

The complete reading: 25 questions on all five surfaces, the Reputation space, cited sources, the full film and a PDF. No subscription; you order it from your scan.

Start with the free scan
Subscriptions · monthly, excl. VAT, cancel anytime
100 seats

Founders

€29/ month

Everything in Solo, for the first 100 accounts.

  • 1 brand · 25 questions
  • 5 surfaces · 1 market
  • Weekly reading · film and email
  • 2 on-demand readings a month
  • 2 users
Start with the scan

Solo

€49/ month

One brand, one market.

  • 1 brand · 25 questions
  • 5 surfaces · 1 market
  • Weekly reading · film and email
  • 2 on-demand readings a month
  • 2 users
Start with the scan

Pro

€149/ month

Several brands, two markets.

  • 3 brands · 40 questions each
  • 5 surfaces · 2 markets
  • Weekly reading · 6 on-demand a month
  • CSV export · read API
  • 5 users
Start with the scan

Agency

€449/ month

Ten brands, your clients.

  • 10 brands · 40 questions each
  • 5 surfaces · 4 markets
  • Weekly reading · 30 on-demand a month
  • Separate client spaces · white label
  • Unlimited users
Talk to the team

Every plan includes all five surfaces, the Reputation space, cited sources and a film for each reading. Cancel any month; your readings stay available for twelve months after you cancel. Markets: United States, United Kingdom, France, Germany. Prices in euros, excluding VAT.

FAQ

Common questions

Which AIs does Hypervisible query?

Five surfaces: ChatGPT, Gemini and Perplexity with web search on, plus Google's two generated answers, AI Overviews and AI Mode, read on live results. All five are included in every subscription. Each answer is stored in full with its sources, so you can reread exactly what the AI wrote about you.

Where do the questions and their demand come from?

Hypervisible drafts buyer questions from your category and picks others from conversations people actually have with AIs. It only keeps questions whose demand is measured: monthly AI prompt volume and Google search volume. You can add or remove questions; the cohort is then flagged as changed.

What does “weighted citation rate” mean?

It is the share of answers that name your brand, where each question counts in proportion to its real demand. Being cited on a high-demand question matters more than on a rare one. The unweighted raw rate is shown alongside. Questions that already contain your name are measured separately, in the Reputation space.

What's in the free scan?

Five buyer questions with measured demand, asked to ChatGPT, Google AI Overviews and Google AI Mode; the Google queries where your domain is already cited in an AI Overview; and a score out of 100 with its formula shown. Results arrive in under two minutes, with no card, and a link you can share.

Why one reading a week?

AI answers vary from hour to hour. A daily reading would mistake that noise for real movement. Every Monday the same cohort of questions and surfaces is re-run and the change is expressed in points. An incomplete reading is flagged and left out of the curves. On-demand readings remain available, depending on your plan.

Is my data sold?

No. Your brands, questions, competitors and the answers collected belong to you. They are stored in Europe and are never sold or pooled into a public dataset. The only personal data processed is your users' email addresses and the sign-in log, to deliver the service.

Go further: what an AI visibility checker should measure and generative engine optimization, explained.

Free scan · no card

Find out what AIs say about you

Five questions, three surfaces, a score out of 100 and a report to share, in under two minutes. Then, if you want it, a full reading every Monday.